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  • You are what you .

    Human data intelligence adds “you are what you do” for deeper audience context beyond demographics, purchase, and online behavior.

Human Data Intelligence is easy to use
  • 1Consumer Opts In
  • 2Consumer Earns Rewards
  • 3Consumer Redeems Rewards
Human Data Intelligence is easy to use can power email marketing loyalty apps social campaigns
  • 1Consumer Opts In
  • 2Consumer Earns Rewards
  • 3Consumer Redeems Rewards

Apply Insights To Improve Marketing

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View human data in our beautiful dashboard
Steps
12,023
on avg
6% from last 7d
Calories
2,341
on avg
10% from last 7d
Floors
6
on avg
23% from last 7d
Active
8h 31m
on avg
13% from last 7d
Nonactive
6h 12m
on avg
17% from last 7d
ActivityActive vs Nonactive Min
Active Min
1,234 75%
Nonactive Min
934 25%
Active vs Nonactive Min
User’s Active time vs Nonactive time on average.
Users that triggerSteps10000
Hit Users
1,234 60%
Miss Users
934 40%
Steps10000
When a user exceeds 10,000 Steps in a Day.
Create custom segments based on human data
35%
High 6,032-8,021 6,524 -7,122 11-12 8h-9h 0h-6h
Steps
12,023
on avg
6% from last 7d
Calories
2,341
on avg
10% from last 7d
Floors
6
on avg
23% from last 7d
Active
8h 31m
on avg
13% from last 7d
Nonactive
6h 12m
on avg
17% from last 7d
ActivityActive vs Nonactive Min
Active Min
1,234 75%
Nonactive Min
934 25%
Active vs Nonactive Min
User’s Active time vs Nonactive time on average.
Users that triggerSteps10000
Hit Users
1,234 60%
Miss Users
934 40%
Active vs Nonactive Min
User’s Active time vs Nonactive time on average.
29%
Mid High 5,214-6,031 4,522-6,523 9-10 6h-7h 0h-6h
20%
Medium 3,454-5,213 3,454-4,521 7-8 5h-6h 0h-6h
16%
Mid Low 2,524-3,453 2,524-3,453 3-6 3h-4h 0h-6h
Set up marketing automations based on individual consumer actions and predicted behavior
Trigger when a user exceeds 1000 Steps in a day .
-
Trigger on user's sleep time . 40 minutes before a user goes to sleep.
-
Find out what an average day, week, or month looks like for a consumer
SleepSleep Duration
Weekday
7h 12m
Weekend
8h 20m
Match Human Data with loyalty, social media, shopper, and survey data for a holistic view of your users

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